Prepare to be whelmed.
Ten years of friendship.
Nine of those wasted in Perth.
Eight fortnights of highly-competitive Award School.
Seven pints each when we didn’t win.
Six months making spec projects.
Five o’clock shadows, permanently.
Four lockdowns endured.
Three attempts to move to Melbourne.
Two fights over the colour of our business cards.
One basic-ass website.
Zero places to go - except up.
We’re Bill (copywriter) and Lewis (art director), and we are Award School Losers.
Why You Need Losers:
Ten years of experience in an agency called friendship.
No awards on our desks to impale yourself on.
Unconventional thinking borne from our failed non-advertising careers.
Young enough to know what TikTok is.
Old enough to see TikTok as a reminder of time’s relentless march towards death.
Willing to dress like Steve Jobs to maximise efficiency.
More life experience than a fresh-faced grad can offer. Bill hiked from Mexico to Canada and he will tell you about it.
Undaunted by rejection.
That’s right – Mexico to Canada, 2653 miles.
Hungry to do impactful work.
(Hungry in general. Starving. Employ us and you’ll save two lives).
Things We’ve Made
‘2020 Farewell & Fuck You’
We turned the dumpster fire of 2020 into a Word of the Day calendar. It didn’t go corona-viral, but to quote one Redditor: “Lmao love it, mind if I share with colleagues?” It’s all yours, @woosterthunkit.
Revisit the apocalypse - Download the calendar here
Your Average Joe
We gave Lewis’s Tinder profile some personality by doubling down on clichés. It works too well - everyone wants to know where they can get a giant puppy.
Trump The Great
We built a plugin that lured in MAGA supporters by changing online mentions of Trump to ‘Trump The Great’. Then, with enough downloads, it would pull a switcheroo by adding Trump’s crimes and controversies - like ‘Trump The Great White Nationalist.’
But it never got enough users, so it’s stuck in phase one. Awkward.
Things We’d Like To Make
Extinction Exhibition
How do you get digital natives to save animals they may never see? By selling them digital artworks (non-fungible tokens, or NFTs) representing endangered species, with proceeds to the World Wildlife Fund.
Mole or Melanoma
We used stealthily-placed QR codes to turn the mirror selfie into a mole check (the skin spot, not the small blind mammal).
Spotify RePlaylist
This Spotify feature matches your camera roll to the songs you listened to at the time, for the ultimate nostalgia trip.
Hungry Jacks: Whopper of a Night
A night club entry stamp that gets you free Hungry Jacks on the way home. Also guaranteed to burn bridges with kebab shops everywhere.
Award School
If you made it this far without knowing what Award School is (and what it did to our brains) now’s your chance.
Personal Projects
Photography
They say photography is painting with light. In Lewis’s experience, it’s more like satisfying clients… with light.
Collaborations
Or as Bill defines it, “Lewis tricking other creatives into making him look good.” He’s even put on art shows - shameless.
Design
Writing
It ain’t Hemingway, but it pays the bills. Just kidding, it’s unpaid.
Bill’s written for sites you’ve never heard of ‘for the exposure’.
Bill wrote most of these pieces ‘for the exposure’. Now you can only find them on the Wayback Machine.
Bill’s written about pop culture for not-so-popular sites.
Scriptwriting
Bill writes screenplays and makes fun covers for them. Hollywood hasn’t called yet.
Click a cover to download the script.
Drop The Losers A Line
We could really use a win.